We introduce an incredible and simple nocode solution to get large amounts of information into our Web Data Platform with relative ease. The solution is attractive to website visitors as it is easy to navigate, and a powerful way to showcase core elements of your organisation to the outside world.
The most impressive feature of the Data Droppable Website is there is no user interface to have to manage. Data of an expected format is simply put into the appropriate folder location and the website does the rest.
We will be adding simple tools to help our users make this even easier to manage, but it is easy to manually maintain. We recommend automating most data publications to the website.
As a technology solutions provider, we see that website development seems to have become a time-intensive and low value exercise for many.
There are millions of people and companies offering to build a website for less money than the cost of a good software engineer's salary. The belief is that website development is easy, anybody can do this, and so it should be inexpensive to implement.
The reality is that website development is time consuming, complicated, unpredictable, and expensive. Websites are a subjective effort in that we will rarely see more than 50% of people stating that they like the look and feel of a website. Indeed, my personal preference is to avoid flashy effects and animations, they distract the user IMHO, but many websites do this now.
Another major challenge these days is the hugely complex process of getting your website found amongst peers. Indeed, we have undertaken analysis of different search engines to conclude that in certain business verticals, the following seems true;
- Google and Bing will feature more pages to show the same results as on DuckDuckGo. The key difference, the adverts increase the duplication of results.
- Specific service providers can be very hard to find. Search engines misinterpret what you are selling, failing to classify what you do.
- SEO can sometimes be a fruitless pursuit. It can work wonders also, but the real problem is your website can be dropped off a cliff (blacklisted) if certain search engine rules are broken.
- Paying for keyword boosting may still prove useless if you are competing with bigger players.
From our research, there is a balance needing to be struck. Create web content which is search engine friendly.
Content Management and maintenance is a huge cost to an organisation. A common realisation is that larger organisations may employ different teams to work with the data in their own way. A staff list may exist on the; personnel database, intranet, corporate website, sales reports, security system, customer prospectus, email directory.
In the example of a website, in addition to the personnel team, a business intelligence team, companies may employ a website team to create the customer facing version of your business. The one thing companies should strive to do is to reduce duplication.
This is where our Web Data Platform surpasses all expectations. Data can be dropped into folders and picked up by our website to be presented within our Cards pages.
How Card Pages work
We have a simple folder structure like this.
Domain > Entity > Topic
A practical example;
Companies > Company > Staff
Services > Company > Specialism
Locations > Company > Offices
Products > Company > Product
The Domain Root would be at the Companies, Services, Locations, Products. Within each Domain Root folder, we place a config file telling us more about the root.
Dropping images and content files fitting our required format, will be automatically interpreted into a content structure.
This content is then displayed within the website as a single page dashboard. The Domain and Entity are clicked to reveal the card with its Card Item Content.
This relatively simple approach gives a powerful view of your organisation without the maintenance overhead. Indeed, we see this being best suited for businesses who, have a directory of partners, a range of products, a series of locations. We will be adding additional content plugins to this view too.
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